CLOTHES THAT ADAPT TO THE JOB AND THE ENVIRONMENT

After four months of working and traveling around Asia, Aaron Uhrmacher and his fiancé Jordana decided to settle down in New York City. “Just last week, I was sitting at my desk getting ready to be introduced to a new client,” said Aaron. “My lunch plate was sitting on the desk and when I moved some papers it fell off, splattering ketchup and mayo all over the left leg of my pants. But, I just took a wet cloth to the stains and they came right off.”

Having one less thing to stress about at work is a huge bonus for Aaron, especially these days.
“This is a new job for me – and one that carries a lot of responsibility. It seems like I am always meeting new people – and first impressions are all about appearance. As a person who is prone to spilling things and getting stuff all over me, having the stain resistant clothes allows me one less thing that I have to worry about.”

“I’m always on the move – I walk really fast, I’m always running around the city, getting on buses and basically getting my clothes dirty. It used to be that at the end of the day, I frequently ended up at the drycleaners for stains and stuff. Now that happens less often – and I like that. Its funny - I’m actually a little more careless about things now,” Aaron notes. “It gives me a bit more confidence about what I am wearing and where I’m wearing them - like, sitting on the subway and things like that. I mean, I live in New York City – it’s not exactly the cleanest city.”

“The greatest thing about the clothes is that they allow me to be me,” he said. “Instead of me needing to adapt and change my habits, the clothes adapt to me.”